Marketing Director |
| 4/2/2008 - 5/14/2008 |
| Location: | Orlando, FL not Orem, UT |
| Salary Range: | Based on Experience |
| Exempt/Non-Exempt: | Exempt |
| Benefits: | Full Sento Benefits Package |
| Type: | Full Time |
| Department: | Executive |
| Description: | Direct firm’s overall marketing and strategic planning programs, and corporate communications. Facilitate client development through marketing and client services programs.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Essential Duties and Responsibilities
• Design, implement, and facilitate annual marketing plan for the firm.
• Support and facilitate development and implementation of section business/marketing plans.
• Plan and administer the firm’s Marketing Operations budget; support development of regional marketing budgets.
• Oversee the Corporate Awareness Program
• Organize and implement client relations including:
o client satisfaction surveys
o client development activities
o client skills training
o special events
• Supervise RFP protocol process including soliciting RFPs from desirable prospective clients and writing proposals for new business; participate in planning and presentation sessions, when assigned.
• Oversee business development activities including:
o efforts of Business Development Coordinator
o assisting sales in strategic planning for client presentations, etc.
o coaching for prospective client meetings, presentations, etc.
o work with regional offices on designing and implementing prospecting and client contact systems.
• Oversee corporate communications activities through Communications Coordinator including:
o external communications and systems
o internal communications and systems
o public relations efforts
o external vendors and consultants
• Develop and administer marketing database which includes client and prospect information, mailing list applications, access to financial reports, etc.
• Assist with and support firm’s involvement in various professional networks including coordinating business development and marketing activities via these relationships.
• Design and plan quarterly marketing training seminars for Sales and Operations.
• Oversee firm’s electronic marketing efforts including supervision of Web site design and maintenance.
• Supervise Marketing Assistant, Communications Manager, Product Marketing Manager etc. Make staffing and hiring decisions within marketing department.
Other Duties and Responsibilities
• Comply with all safety policies, practices and procedures.
• Participate in proactive team efforts to achieve department and company goals.
• Provide leadership to others through example and sharing of knowledge/skill.
• Perform other duties as assigned.
REQUIREMENTS
College degree required; concentration in Marketing, Business, or Communications referred.
At least five years in marketing director role within professional services environment.
Education and/or Experience
• Strong leadership and consensus building skills
• Marketing management and strategic planning experience
• Must have proven track record in developing and administering a marketing program.
• Must be a self-starter, highly organized, and able to work well with attorneys at all levels in the organization.
• Must have polished presentation and interpersonal skills.
• Must possess top level business management, interpersonal, and facilitation skills.
• Needs good knowledge of Microsoft Office and Windows-based computer applications.
• Background in Business Process Operations (BPO) and knowledge of Software as a Service (SaaS) a plus.
Moderate overnight travel (up to 30%) by land and/or air
Nothing in this position description restricts management’s right to assign or reassign duties and responsibilities to this position at any time.
*Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
*** This position will be based in Orlando, FL ***
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